"In Spanish, there is an idiom that refers to finding things "even in one's soup," when they are overbearingly ubiquitous. As U.S. politicians and activists enter day seven of a battle over canned beans and adobo seasoning, cancel culture and political point-scoring are undeniably hasta en la sopa.
"Speaking as a guest in the White House on July 9, Goya Foods CEO Bob Unanue praised President Donald Trump for being a "builder" and said Americans were "truly blessed" to have him as a leader.
"Faster than you can say "cancel culture," famous progressive Latinos took to Twitter, invoked the spirit of Roman Emperor Caracalla, and executed Unanue's and thereby Goya's damnatio memoriae." 'Oh look, it's the sound of me Googling 'how to make your own Adobo,'" tweeted Rep. Alexandria Ocasio-Cortez (D–N.Y.) about a popular Goya product. Hamilton creator Lin-Manuel Miranda wrote that "we learned to bake bread in this pandemic, we can learn to make our own adobo con pimienta. Bye." Former Housing and Urban Development Sec. Julian Castro added that "Americans should think twice before buying their products," as he used the hashtag #Goyaway.
"As the boycott against Goya gained steam on social media, Unanue took to Fox News to claim his right to free speech was being constrained. This misses the point, since calling for an economic boycott also constitutes free expression. More troubling is when members of Congress like Ocasio-Cortez and former high-ranking bureaucrats such as Castro use their power and influence to punish a private business in order to score partisan points. " . . .
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