PJ Media Lifestyle
"French fries sizzling in hot oil. Fresh (at least at some point) hamburger searing on the flat top grill. Squeaky-voiced teen messing up our order and saying he’ll have to ask his manager. This is the fast food experience Americans are all familiar with. When we walk into a fast food restaurant we all have a certain set of expectations about the food and service based on our previous experiences. That’s why we continue to go back — no matter where in the country we are, we expect the same McDonald’s or Taco Bell meal.
"However, it seems to be increasingly evident that fast food restaurants are trying new gimmicks marketing techniques to change both our expectations and perceptions of what they’re serving and how they’re serving it. If my business was being endlessly attacked by nanny-staters that want to dictate what I can and can’t serve my customers, I’d probably try almost anything to keep them coming in the door. But when you try to create the perception of better food and better value instead of actually giving it to your customers, you become a prime candidate for today’s list."
Editor’s Note: Be sure and check out more of Brent’s food blogging at his site Random Dude Eats Random Food.
Companion Article: Burger Battle: In-N-Out Vs Five Guys
"An East Coast upstart challenges a West Coast classic and a Texan's taste buds act as judge, jury, and executioner. See Bridget Johnson's rebuttal here."
"An East Coast upstart challenges a West Coast classic and a Texan's taste buds act as judge, jury, and executioner. See Bridget Johnson's rebuttal here."
Those in the upper Midwest and in the DFW area may learn to love Culvers. Not only do I find their burgers to be works of art (though not presented as nicely as In-N-Out's), I also love their chili supreme. The restaurants are attractive and I've always found the service to be gracious and friendly.