"On December 13, Crown Media Family Network's CEO, Bill Abbott, told reps from One Million Moms the advertisements "aired in error" and he was informed about them only after hearing from concerned 1MM supporters. Crown Media pulled the ads saying, "The debate surrounding these commercials on all sides was distracting from the purpose of our network."
"Abbott's move to ban the ads conveniently led to a reciprocal backlash from high profile LGBT activists, catapulting the controversy into the public arena. Two days after tweets from Pete Buttigieg; Ellen DeGeneres; and, of all people, William Shatner, Hallmark's CEO, Mike Perry, promised to reinstate the Zola commercials. Perry said Abbott made the initial call to stop the ads from airing. Perry not only announced that the ads will run, he stated that Hallmark will work with GLAAD to "better represent the LGBTQ community across our portfolio of brands."
"In other words, Judas Hallmark executives betrayed their faithful and lucrative audience with a lesbian kiss." . . .