Wednesday, June 17, 2020

Tucker Carlson most-watched cable news host despite advertisers dropping his show

AP featured imageWashington Examiner  "Fox News’s Tucker Carlson was the most-watched cable news host last week despite multiple companies pulling advertisements from his show for his comments on the Black Lives Matter movement.


"Carlson had 4 million viewers tune in to his program and 680,000 people from the coveted 25-54 age bracket between June 8-14, according to Nielsen ratings. Carlson bested host Sean Hannity, who had 3.9 million viewers, as well as Laura Ingraham, who earned 3.5 million viewers.
“ 'FOX News Channel (FNC) continued its dominance as the most-watched network in all of cable across total day and primetime, advancing its winning streak to 23 straight weeks in total day and 21 weeks in a row in primetime among total viewers, according to Nielsen Media Research,” a Fox News press release read. “During breaking news coverage of the nationwide protests sparked by the death of George Floyd, the network also topped the cable competition across both dayparts in total viewers and the younger demographic.”
"Carlson has come under fire in recent days for his comments on the Black Lives Matter movement, which led to advertisers such as T-Mobile and Papa John’s pulling their ads.
"He said earlier in June on his program of the movement: “This may be a lot of things, this moment we are living through, but it is definitely not about black lives, and remember that when they come for you. And at this rate, they will.”
"T-Mobile said on June 3 that it would pull all future ads from the show.
" 'We haven’t run ads on Tucker Carlson Tonight since early May and have canceled all future placements," the company tweeted. "We will continue to support those who stand against racial injustice."
"ABC also said it had no plans to run future ads during the program.
" 'The ABC advertisements were placed on the show without our knowledge by third-party media buyers who were unaware that we do not advertise on the show, and they have now been notified not to place any further ads,” a spokesperson told Deadline, which reported the company had run about 30 ads on Carlson's prime-time show this year.
"Pizza chain Papa John’s said it would stop running ads on programs deemed an opinion show, according to the New York Times, saying the “placement of advertising is not intended to be an endorsement of any specific programming or commentary.' ”

One of the reasons?  Tucker Carlson Gave the Most Important, Riveting Monologue of His Career and It’s a Must Watch  
"Tucker Carlson went live last night after a weekend of violent rioting and looting across many of America’s major cities. He took no prisoners in what was easily the most important monologue of his career. It’s a moment in media history that will still be talked about a decade from now. That’s how powerful it was, whether you agree with every conclusion or not." . . .



. . . "You can find the full transcript via The Federalist.
"While Carlson has long separated himself as a step above the other prime time hosts, both on his network and others, this cemented his status as an independent thinker not afraid to speak out. The abandonment of these cities by local officials? He nails them. Governors who pander to the violence? He nails them to. Yes, he even goes after President Trump.

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