"Do the major media outlets in the U.S., online, on-air or in print, care whether their audience trusts them or not? It certainly doesn’t seem to be the case today. Americans’ trust in the U.S. media has plunged to its lowest levels ever, the latest I&I/TIPP Poll data show.
"Both big, mainstream “traditional” media outlets and mid-sized “alternative” media outlets continue to suffer from declining revenues as their audience and readership numbers shrink. The October I&I/TIPP Poll shows that a loss in underlying trust is a key cause of media industry decline.
"The poll was taken Sept. 27-29 from among 1,378 adults around the country and has a margin of error of 2.7 percentage points.
"Each month, I&I/TIPP asks two questions:
"First, “Generally speaking, how much trust do you have in the traditional or established news media (Example: Washington Post, New York Times, NPR, CBS News, etc.) to report the news accurately and fairly?”
"Second, “Generally speaking, how much trust do you have in the alternative news media (Example: New York Post, Washington Times, NewsMax, The Daily Caller, RealClearPolitics, etc.) to report the news accurately and fairly?”
"There is no good news to report to the media. Both the traditional media group and the alternative media group hit new all-time lows this month, as readers, viewers and listeners became increasingly disgruntled by what they consider to be biased and inaccurate reporting.
"For the major media, 63% of those responding said they either had “little trust” (29%) or “no trust at all” (34%). Just 30% said they had either “a lot of trust” (8%) or “quite a bit of trust” (22%). Just 6% said they were “not sure.' ” . . .
CNN and MSNBC's left-wing bias has only gotten worse | Washington Examiner
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