Thursday, September 4, 2014

SEIU-led fast food strikes

SEIU organized fast-food strikes   "Our new report – “The Union Money Behind the Fast Food ‘Strikes’” – from our WorkerCenters.com project has been generating a lot of media attention over the last few days. In it, we call out the Service Employees International Union (SEIU) and its PR shop Berlin Rosen for organizing the astroturf “fight for $15” campaign, with an end-goal of unionizing restaurants.
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"The report, published last Thursday, shows that the recent fast food “strikes” are essentially union-funded publicity stunts with little grassroots interest. The report tracks $15 million in funding from the SEIU to worker centers, and nearly $4 million from Big Labor to the PR shop running the campaigns—all since January 2013."

Fast Food No More: How The SEIU & Union Front Groups Want To Occupy Your Big Mac   Via Red State
... "In actuality, however, the entire fast-food effort is part of a four-year old plan cooked up by the Service Employees International Union (SEIU).

"So far, the union-funded protesters are demanding raises to $15–more than twice the minimum wage–under the slick campaign slogan “Fight for $15.” However, the true aim of the SEIU and its allies is to unionize the industry and it appears the SEIU is about to launch a full-out blitzkrieg fast food joints across the country."...

Their plan laid out:
  • Initiate a focused experiment in one or two metro areas to test the organizing theory and bring resources to bear on a limited geographical target.

  • Choose metro areas with a favorable local political environment and workforce composition (Los Angeles and an east coast market) [The SEIU chose New York to launch its fast food union campaign]

  • Target 7-10 of the largest chains to keep bargaining manageable and map out geographic clusters where field work can be concentrated. [Though McDonalds was the first, other chains are now being targeted by the union.]

  • Build broad-based support for targeted workers via extensive community outreach and organizing and political work with prominent local elected officials

  • While staying focused on the 7-10 chains, bring workers together across companies within geographic clusters to build a sense of movement and solidarity. [Fast-food strikes, when they occur, are not at a single restaurant but several.]

  • Use a living wage as a vehicle to excite, build momentum, build worker lists/ID potential leaders and potentially support collective bargaining. We believe we will have enough traction with an ordinance to use as a legitimate tool for organizing and potentially as legislation to raise standards.

  • Move fast and furious with an army of 200-300 Staff/MOs/VOs/other volunteer organizers and the necessary number of leads to:
    • Petition for living wage
    • ID leaders
    • Bring workers together within geographies
    • Sign authorization cards
    • File on dozens of restaurants per week

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