The PR Fallout of the Kamala Harris Fox News Interview "Yikes. If Kamala Harris thought Bret Baier was tough, wait ‘til she meets Putin." . . .
. . ."This interview aimed to use one of the nation’s most-watched news networks to attack Donald Trump. She couldn’t do that well. The whole thing was an exercise in how not to answer questions for 30 minutes. Kudos to Baier and Fox News, who asked fair questions and showed them unedited, unlike what CBS News did to their 60 Minutes interview with the vice president."...
"That’s the liability of running a comparison campaign: When you ask audiences to compare you to something or someone else, they will. You can actually “train” an audience to think in terms of comparisons, and it’ll become part of your brand identity. But that’s NOT where the comparisons will end.
"You can’t turn that switch on and off. Brand identities don’t work that way.
"Audiences today were comparing and contrasting Kamala Harris with Bret Baier. And I don’t care if you’re a liberal youngster, a conservative oldster, or something in between: There’s NO scenario whatsoever where Kamala Harris was more likable than Baier!
"No scenario where she came across as smarter." . . .
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