Five Ways to Shift Leverage From the Government to the Press and Public
"Don't worry about rough coverage hurting relationships and access (actually, it helps). You want to be a fair reporter, somebody who takes the beat seriously and respects (even likes) the people you cover. You also want to be a tough reporter, somebody who government officials fret about. You can be both fair and tough.
"Something I learned covering the Clinton and Bush White Houses: A new reporter spends months, if not years, calling government officials and begging them for information. "What are you working on?" Once that reporter starts unearthing confidential information and writing incisive analyses that knocks the government off script, the leverage shifts: Government officials call the reporter proactively to ask, "What are you working on?" That's when the reporter realizes she owns the beat." ... Full article.
Former AP Bureau Chief Ron Fournier Says Blow Off White House Briefings, They're 'A Waste of Time'
" So Fournier advised in National Journal that it’s time to be “both fair and tough,” to shift the leverage of the conversation from the government to the people, and even consider blowing off the White House briefing as “a waste of time.”
More here.
"Don't worry about rough coverage hurting relationships and access (actually, it helps). You want to be a fair reporter, somebody who takes the beat seriously and respects (even likes) the people you cover. You also want to be a tough reporter, somebody who government officials fret about. You can be both fair and tough.
"Something I learned covering the Clinton and Bush White Houses: A new reporter spends months, if not years, calling government officials and begging them for information. "What are you working on?" Once that reporter starts unearthing confidential information and writing incisive analyses that knocks the government off script, the leverage shifts: Government officials call the reporter proactively to ask, "What are you working on?" That's when the reporter realizes she owns the beat." ... Full article.
Former AP Bureau Chief Ron Fournier Says Blow Off White House Briefings, They're 'A Waste of Time'
" So Fournier advised in National Journal that it’s time to be “both fair and tough,” to shift the leverage of the conversation from the government to the people, and even consider blowing off the White House briefing as “a waste of time.”
"Don't go to White House briefings. They're a waste of time. The press secretary rarely makes news and, when he does, the information is a stale commodity; everybody gets it. While your competitors rot away in the briefing room, slip outside the gates and grab a meal or cup of coffee with a potential source, ideally one who doesn't work in the White House. Blowing off briefings is a competitive advantage.
Cover the White House from the "outside in." That's the phrase used by Caren Bohan of Reuters to describe her mastery of agencies and legislative offices disconnected from the White House vault. When Politico asked for tips on how to cover the White House, Jonathan Karl of ABC News said, "By going outside the White House – to Congress, the Pentagon, the State Department or the political world."
Cover the White House from the "outside in." That's the phrase used by Caren Bohan of Reuters to describe her mastery of agencies and legislative offices disconnected from the White House vault. When Politico asked for tips on how to cover the White House, Jonathan Karl of ABC News said, "By going outside the White House – to Congress, the Pentagon, the State Department or the political world."
More here.
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