Coke: Got Woke, Went Broke… Via Weasel Zippers: "Conservatives who are tempted to despair over the abrupt shift of major corporations into engines of left-wing culture war might want to take a look at Coca-Cola. Recent developments suggest that Coke is rethinking woke." . . .
Is Coke rethinking woke? Soft drink giant puts 'pause' on diversity plan requiring outside law firms 'meet racial quotas or have their legal fees reduced' . . . "Coca-Cola appears to be putting a ‘pause’ on its plan to transition to ‘woke-a-Cola.’
"The soft drink giant announced last week that it was suspending its ‘diversity initiative’ after the firm replaced its top lawyer after just eight months on the job.
"Bradley Gayton abruptly resigned last week as the company’s general counsel just months after he introduced ‘aggressive’ diversity initiatives that included requiring the firm’s outside lawyers to meet diversity quotas.
"In January, Gayton announced that The Coca-Cola Company would adhere to ‘revised outside counsel diversity guidelines.’
"According to the plan, any law firm seeking to do business with the company was required to ‘providing KO (the contracting officer) with self-identified diversity data (including American Indian or Alaska Native, Asian, Black, Women, Hispanic/Latinx, LGBTQ+, Native Hawaiian or Other Pacific Islander and Persons with Disabilities) for KO’s quarterly analysis of the diversity of teams working on KO matters.’ " . . .
Coke, as some of us remember it.
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