American Consumers Are Starting to Hit Their Breaking Point

 American Consumers Are Starting to Hit Their Breaking Point (bloombergquint.com) 

" (Bloomberg Opinion) -- Signs are emerging that the resilience of American consumers is rapidly waning, potentially undermining one of the few remaining pillars supporting the bull market in equities. U.S. households have until recently mostly absorbed higher prices on everything from coffee to chicken to clothes, helping companies maintain fat profit margins despite higher input. But that doesn’t mean consumers were happy about paying more for the same goods, which is why the University of Michigan’s sentiment index has steadily deteriorated to the lowest since 2011.

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