Cracker Barrel just told Bud Light to ‘Hold my beer’

 My favorite store!

Just as normal Americans experience a sense of revulsion when they think of Bud Light or Target, it’s to be hoped that this revulsion extends to Cracker Barrel. Nobody needs to buy a Cracker Barrel meal, and nobody needs to accept the not-so-subtle middle-finger Cracker Barrel just offered to its most loyal customers. 

Andrea Widberg - American Thinker  "Bud Light, to date, seems to have committed corporate suicide because of its endorsement relationship with Dylan Mulvaney, who makes a living by pretending to be a little girl. (Mulvaney is clever because he sweeps in both the pro-transgender crowd and the pedophile crowd.) The backlash showed that Bud Light totally misread its customer base, which now views the product with revulsion. So what does Cracker Barrel, which has a similar customer base, decide to do? Send out a pro-Pride tweet!

Cracker Barrel, which originated in Tennessee, has been around for 54 years. Its corporate identity is that it offers customers the experience of an old-time country store and some good country cooking. It sells itself to middle America by supporting patriotic values. Wikipedia sums up the experience nicely:". . .

. . ."On Thursday, Cracker Barrel revealed how it’s decided to respond to “the challenge of navigating an environment of softer consumer demand,” when those consumers are traditionally older and more conservative. It’s aiming for the youthful leftist consumer by celebrating “Pride”:"

‘Cracker Barrel has fallen’: Southern restaurant chain is latest to get criticized for inclusion campaign (msn.com) 

“We take no pleasure in reporting that Cracker Barrel has fallen,” tweeted the Texas Family Project. As evidence, the Texas group cited a two-page flyer from the restaurant chain celebrating Pride Month, its participation in which appeared to be a few rainbow-colored sponsored rocking chairs.

. . ."Culture wars have engulfed a number of companies of late, in particular Anheuser-Busch InBev, which ran a social-media campaign with Dylan Mulvaney, featuring her holding a personalized Bud Light can with her picture on it marking the anniversary of her gender transition. Shares of U.S.-listed Anheuser-Busch InBev have dropped 10% over the last month as Bud Light, and other of its beer brands, have seen sales skid in the U.S.

"When it came to the Cracker Barrel situation, many Twitter users lampooned the concern.". . .