Matt Walsh "Over the weekend, pop singer Beyonce released a new album called “Lemonade” (because if life gives you lemons). For a piece of work hailed as “groundbreaking” and “brilliant,” it’s strange that the title is one of the most overused cliches in the history of cliches.
"But this is the advantage of being a feminist sex icon in modern America. Everything you do and say will become the greatest thing anyone has ever done or said, that is until the next thing you do or say. Beyonce does not occupy this category alone, but due to her race and her dancing ability, she stands at the pinnacle of it.
"Never mind that “Beyonce” is more a brand than a person. The lady herself is a person, but what’s presented to the world is a carefully constructed and marketed product. It’s a narrative, a story, a walking and talking fantasy novel for girls. I don’t know how much of the final manuscript is Beyonce’s brainchild and how much comes from the team of people around her, but rest assured that everything we see is manufactured. This, after all, is a woman who hired a “visual director” to follow her around and document and stylize her every move." . . .
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