Monday, January 31, 2022

DC Comics' 'woke' Superman reboot fails to fly with readers: report

 Fox Business

Interest among fans reportedly slipped further when DC Comics Publisher Jim Lee announced the company was changing Superman’s motto of "Truth, Justice, and the American Way" to "Truth, Justice, and a Better Tomorrow."


"Superman: Son of Kal-El" #1 sold only 68,800 copies since it debuted in July. That made it the 17th best-selling comic that month, according to industry resources website Comichron.

"Those sales numbers fall way short of prior Superman reboots.

 " 'Superman" #1 sold 133,700 copies in 2018, "Superman: Rebirth" #1 sold 118,434 copies, "Superman" #1 sold 105,380 copies in June 2016, and "Superman" #1 sold 118,376 copies in September 2011.

"In October, California-based DC decided to make the new Superman bisexual, starting a friendship with reporter Jay Nakamura in an attempt to boost interest.". . .

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